On-site Offsites
On-site offsites are customized on-site reviews, presentations, or interactive workshops that take place on your own home turf. They can range from several hours to several days depending on your needs. On-site offsites are a great way to get key stakeholders together with an outside moderator to get perspective and make decisions on processes, strategies, and designs. They can also be used to provide continuing professional education for entire departments.
Presentation and workshop topics include:
- Introduction to user-centered design, personas, information architecture, Reality & Design mapping, usability, and user research, including case studies and examples of these methods in action.
- Review of your business and product strategies from the perspective of your key customers.
Hands-on training topics include:
- Review and redesign of your design process to improve customer centrism.
- Hands-on ad-hoc persona creation and use.
- Hands-on data-driven persona creation and use.
- Hands-on advanced persona & customer-centered design methods: getting from data to design.
- Creating Reality Maps to get new insights on your customers' experiences as they exist today.
- Using Design Maps to explore new experiences you can create for your customers.
- Hands-on information architecture evaluations to identify and fix structural issues that are interfering with your customers' experiences.
By the way…
There's no solid line between brand, information architecture, interaction design, and graphic design. Customer experience can't be great unless customer focus is built into everything, from strategy and vision at the highest levels to all the tiny decisions that are made every day.